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- 🎯 Building Startup Culture
🎯 Building Startup Culture
👉 A founder's consistency is key to scaling startups, and rules create productive freedom.

👋 Hi there - it’s Egemen. Thanks for reading Scalable.
I’ve started reading this amazing book recently: “What You Do Is Who You Are” by Ben Horowitz. It’s a book about startups, specifically on building and setting the culture.
It’s such a taboo subject, however, I’ve recently come to realize it’s a lot more vital than what most of us think.
Early-stage founders often make the mistake of confusing “flexibility” with “no boundaries,” creating a culture that’s great in theory but impossible to scale in practice.
In today’s edition, we’ll be having a deep dive into this.
Here’s a snapshot of what’s on the menu today:

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