💡 Ideas Don't Build Startups

👋 Hi there - it’s Egemen. Thanks for reading this edition of Scalable.

Ideas don’t build startups. Execution does.

It's a common pitfall I've seen many founders get lost in.

They pitch their idea, claiming there's a solid case behind it, and then they can’t (or sometimes won’t) get from point A to point B for whatever reason.

When this happens, I often see founders distracting themselves with irrelevant bullshit to the point where they eventually stop caring about solving a problem.

They do endless benchmarks with other platforms every other week, make impulsive decisions to pivot the product direction almost randomly, and ultimately lead the startups to fail before getting even one customer through the door.

If that sounds like you, no worries, I know it’s tough to focus amid everything going on.

Take a few minutes and read this. Let’s go back to the fundamentals.

Here’s a snapshot of what’s on the menu today: