👋 Hi there - it’s Egemen. Thanks for reading Scalable.
Free trials are often treated as a given when it comes to going to market, and pricing is often overlooked when it comes to launching a SaaS.
I was reading the RevenueCat report after a friend of mine shared it on Linkedin, and decided to have a deep-dive on it.
Not all apps benefit from free trials. Many are shifting away from this model, using subscription or purchase events in paid ads to attract more high-value users instead.
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